Here are a few descriptions for a WordPress post tag titled “直營” (Directly Operated/Owned) in Traditional Chinese, catering to different needs and contexts:

**Option 1: Concise and General**

* **Description:** 指由品牌或公司直接經營的商店、服務或產品，而非透過代理、加盟等方式。 (Indicates shops, services, or products directly operated by the brand or company, rather than through agents, franchising, or similar methods.)

**Option 2: More Detailed and Informative**

* **Description:** 標記文章中與「直營」相關的內容，如：直營店、直營門市、直營服務等。 代表品牌或公司擁有並直接管理、銷售的產品或服務，以確保品質、服務與品牌形象的一致性。 (Tags content related to “Directly Operated,” such as: directly operated stores, directly operated outlets, directly operated services, etc. Represents products or services owned and directly managed and sold by the brand or company, to ensure consistent quality, service, and brand image.)

**Option 3: Focus on Consumer Benefits**

* **Description:** 了解更多關於由品牌直接提供的最優質產品與服務。 直營店通常能提供更完善的售後服務及更直接的溝通管道。 (Learn more about the highest-quality products and services directly offered by the brand. Directly operated stores often offer better after-sales service and more direct communication channels.)

**Option 4: Short and Sweet for SEO**

* **Description:** 直營、直營店、直接擁有 (Directly Operated, Direct Store, Owned Directly)

**Choosing the best option:**

* **Consider your Audience:** If your audience is well-versed in the topic, Option 1 might suffice. If they’re less familiar, Option 2 or 3 would offer more context.
* **SEO:** Option 4 is a good choice if you want to include relevant keywords.
* **Length:** Keep it concise, but informative enough to be helpful. WordPress has a character limit, too.

**How to add the description in WordPress:**

1. **Go to Posts > Tags** (or Categories, if you’re using a category for “直營”)
2. **Find the tag “直營.”**
3. **Click “Edit.”**
4. **In the “Description” field, paste the chosen description.**
5. **Click “Update.”**

Make sure the description accurately reflects the type of content you’ll be tagging with “直營”!